profile

Squarespace SEO/AI SEO Expert Tips

Khara Wolf - Websites by Khara

Join hundreds of businesses owners and Squarespace designers who are getting my best SEO/AI SEO tips. Save time by keeping up with what really matters in the industry today and what is going to move the needle (suggestions that you probably haven't tried before). Sent monthly by Khara Wolf, Platinum Squarespace web designer and Squarespace SEO expert.

PostsLinksProductsRecommendations
Featured Post

Have you been missing this in your AI SEO strategy?

Hi Reader, If you are still struggling to wrap your brain around "AI Search", it really comes down to understanding this one thing: → It is not a change in search platform. ➡ It's a change in search behavior. We aren't just optimizing our sales pages for keywords. Instead we are optimizing buyer journey, brand positioning, 3rd-party reviews, and clarity around content. Yes technical SEO still matters. Yes, I still do keyword research, competitor research, backlink building, etc. We are doing...

about 2 months ago • 2 min read

Hi Reader, Backlink building is a topic that's very confusing and often overwhelming for business owners and Squarespace website designers. It was a mystery to me in the beginning as well! In this month's newsletter, I'll break down all of the different ways you can do backlink building with a list of several resources to jumpstart things. ☆ For those of you who are in my Squarespace SEO course, I just uploaded this information to a new module dedicated to backlink building, so you'll have...

4 months ago • 3 min read

Hi Reader, Most SEO experts will tell you the same thing: “Everyone should be doing SEO.” But that’s not necessarily true. SEO can be a powerful tool, but only when the conditions are right.Profit margins, local competition, uniqueness of your offer… these all matter more than most people realize. In this case-study style blog post, I’m breaking down two real SEO case studies from small businesses in New York: ✅ One business had a high-ticket service, low competition, and a wide-open...

over 1 year ago • 1 min read
Don't hire an SEO consultant if they promise these 5 things

Hi Reader, The other day I was doing some keyword research and saw marketing strategist Sarah Moon show up as a competitor for some of the keywords I was exploring. Later that day I saw a friend of mine post one of her stories on Instagram. I clicked on her website and found this blog: Five Red Flags When Hiring an SEO Consultant. I don't know about you, but how many emails do you get every day from people who say "I saw your website and it has a pretty good design but it isn't ranking on...

about 2 years ago • 2 min read
Turns out this one SEO variable is way more important then we thought!

Hi Reader, Several weeks ago some documents from Google were leaked on the internet. These documents revealed detailed information about how Google works. As SEO specialists, we all have our theories, but these documents provided proof that some of the things we optimize websites for do matter. And in fact, they matter more than we thought. SEO, which stands for "Search Engine Optimization", is the process of optimizing your website to rank better on search engines, such as Google. Many SEO...

about 2 years ago • 1 min read

Hi Reader, A few months back I sent an email explaining why I had turned off "AI scrapers" on my Squarespace website. AI is unregulated in the US (for now), and I felt it would be better to keep my content away from AI. However, with the release of Google's new AI search engine, this setting needs to be toggled on now! If your website is hidden from AI scrapers, it will also be hidden from Google's new technology. Having AI turned off won't keep you from ranking on Google entirely, it will...

over 2 years ago • 1 min read